Zyftly Privacy Policy
Effective Date: October 18, 2026
Last Updated: October 18, 2026
1. Introduction
Zyftly LLC (“Zyftly,” “we,” “us,” or “our”) respects your privacy and is committed to handling personal information responsibly.
This Privacy Policy describes how we collect, use, disclose, retain, and protect personal information through https://stage.zyftly.com, our online store, and our related products, services, customer communications, and business activities (collectively, the “Services”).
This Policy applies when you browse our website, purchase products, submit personalization materials, request a quotation, communicate with us, subscribe to marketing emails, or otherwise interact with our Services.
Please read this Policy carefully. Where applicable law requires consent for particular processing activities, we will obtain that consent separately. This Policy does not replace any consent, authorization, or notice required by law.
2. Information We Collect
We collect information that you provide directly, information generated through your use of our Services, and information received from relevant third parties.
2.1 Information you provide
Depending on your interactions with us, we may collect:
- Contact information: Name, email address, telephone number, billing address, shipping address, and delivery instructions.
- Order information: Products purchased, quantities, prices, order history, transaction references, payment status, refunds, and customer-service communications.
- Account information: Login credentials or account-related information if you create an account.
- Personalization information: Names, initials, dates, greetings, custom messages, design preferences, and product specifications.
- Uploaded content: Photographs, logos, artwork, reference images, design files, and other materials submitted for customized products.
- Quote and business inquiry information: Company details, job title, event information, requested quantities, budget, target pricing, delivery deadlines, branding requirements, and other information provided in a request for quote, bulk-order inquiry, corporate-gifting request, or event-gifting request.
- Marketing preferences: Email subscription status, communication preferences, and records of consent or unsubscribe requests.
- Communications: Messages, feedback, complaints, support requests, and other correspondence.
Please do not provide sensitive personal information unless it is necessary for a specific service and you are authorized to provide it.
2.2 Information collected automatically
When you visit our website, we and our technology providers may collect:
- IP address and approximate location derived from it.
- Browser type, device type, operating system, and language settings.
- Pages visited, products viewed, referring websites, and navigation activity.
- Dates, times, session information, and interactions with website features.
- Cookie identifiers, advertising identifiers, and similar online identifiers.
- Website performance, diagnostic, fraud-prevention, and security information.
- Information about interactions with our marketing emails, where tracking technologies are used.
The information collected depends on your device settings, consent choices, and the technologies enabled on our website.
2.3 Information from third parties
We may receive information from payment processors, shipping providers, production and fulfillment partners, fraud-prevention services, analytics providers, advertising platforms, and other service providers.
This information may include transaction confirmations, shipping updates, delivery status, technical diagnostics, advertising measurement data, and information necessary to fulfill orders or respond to inquiries.
3. How We Use Information
We use personal information for the following purposes:
- Orders and transactions: To process orders, payments, shipping, deliveries, returns, refunds, and related customer-service requests.
- Customization and production: To prepare designs, proofs, samples, and personalized products.
- Quotations and business inquiries: To assess requests, calculate prices, determine production feasibility, communicate with prospective customers, and prepare quotations.
- Customer communication: To respond to questions, provide order updates, resolve complaints, and administer customer accounts.
- Payments and fraud prevention: To process transactions, detect suspicious activity, prevent fraud, and address disputes.
- Website operations: To maintain, secure, troubleshoot, and improve our website and Services.
- Analytics: To understand website usage, evaluate performance, and improve our products and customer experience.
- Advertising measurement and marketing: To measure advertising effectiveness, understand campaign performance, and support advertising activities, subject to applicable law and your privacy choices.
- Email marketing: To send promotional emails where permitted by law and consistent with your preferences.
- Legal compliance: To maintain required records, respond to lawful requests, enforce agreements, and establish or defend legal claims.
- Business transactions: To evaluate or complete a merger, acquisition, financing, restructuring, or sale of relevant business assets, subject to applicable law.
We limit the collection and use of personal information to what is adequate, relevant, and reasonably necessary for disclosed purposes, subject to applicable legal requirements.
4. Personalized Products, Photographs, and Artwork
You may submit photographs, names, messages, logos, artwork, or other materials to enable us to create personalized products.
You are responsible for ensuring that you have the necessary rights, permissions, and authority to submit those materials and authorize their use for your requested order or inquiry.
We use submitted materials to evaluate requests, prepare designs and proofs, manufacture products, communicate with you, fulfill orders, and provide related services.
Where necessary, we may share relevant materials with our authorized employees, contractors, production facilities, printers, manufacturers, and fulfillment providers.
We do not claim ownership of your submitted artwork, photographs, logos, or other materials merely because you submit them. Any additional license or permission needed for production will be limited to the rights granted under applicable order terms or a separate agreement.
We do not use customer-submitted photographs, confidential corporate artwork, or other personalization materials for unrelated public promotional purposes without appropriate authorization or another lawful basis.
Please avoid uploading unnecessary sensitive information or confidential information belonging to others. If your files contain another person’s personal information, you are responsible for having the authority required to provide it.
5. Cookies, Analytics, and Advertising Pixels
Our WordPress/WooCommerce website uses essential technologies to support website operation, shopping-cart functionality, checkout, security, and other store features.
We also use analytics and advertising pixels. Depending on the tools configured on our website, these technologies may collect or receive information such as IP addresses, browser and device identifiers, pages viewed, products viewed, purchase events, referral information, and interactions with advertising or marketing content.
These technologies may be provided by third parties and may enable them to associate website activity with information they hold independently, subject to their own terms and applicable law.
We may use this information to:
- Measure website performance and visitor activity.
- Understand product interest and shopping behavior.
- Measure advertising reach and effectiveness.
- Improve marketing campaigns.
- Support advertising or personalized content where permitted by law.
Where required by applicable law, we will obtain consent before activating non-essential tracking technologies.
You may manage available cookie preferences through our website’s cookie controls and use applicable browser privacy settings. Where required by law, we will provide methods to opt out of targeted advertising or other regulated processing, including through recognized universal opt-out signals when applicable.
Blocking cookies may affect certain website features.
The identity of individual analytics and advertising providers, and the exact information they receive, depends on the integrations currently installed on our website.
6. Email Marketing
We may send promotional emails about products, offers, new releases, and other relevant updates where permitted by law.
You may unsubscribe from promotional emails at any time by using the unsubscribe link in the email or contacting us at [email protected].
We will honor applicable opt-out requirements. Unsubscribing from promotional emails does not prevent us from sending necessary transactional or service-related communications, such as order confirmations, delivery updates, security notices, or responses to your inquiries.
If email tracking technologies are enabled, we may collect information about email opens or link interactions to evaluate campaign performance, subject to applicable law and your choices.
We do not treat a request for a quotation or the purchase of a product as automatic consent to receive promotional emails where consent is required.
7. How We Share Personal Information
We may disclose personal information to the following categories of recipients when reasonably necessary for the purposes described in this Policy.
7.1 Service providers
These may include:
- Website hosting, WordPress, WooCommerce, and technical support providers.
- Payment processors and payment-related service providers.
- Manufacturers, printers, production contractors, and customization providers.
- Warehousing, packaging, shipping, and fulfillment providers.
- Email delivery and marketing service providers.
- Analytics, advertising, security, and fraud-prevention providers.
- Customer support and customer relationship management providers.
Service providers may access information necessary to perform their services. Where required, we use appropriate contractual safeguards to govern their handling of personal information.
7.2 Payment providers
Payments may be processed through a third-party payment gateway configured for our WooCommerce store. Depending on the integration used, the provider may receive billing information, transaction details, payment credentials, and information necessary to process or authenticate a payment, prevent fraud, or manage disputes.
The provider may process certain information under its own privacy policy and legal obligations.
Our exact active payment provider should be identified in the checkout disclosures once the installed payment integration has been verified.
7.3 Advertising and analytics providers
We may permit analytics and advertising providers to receive website usage and event information through cookies, pixels, or similar technologies.
Depending on the provider, configuration, and applicable law, such disclosures may constitute targeted advertising, sharing, or a sale of personal information under certain privacy laws. We will provide legally required disclosures and opt-out mechanisms.
7.4 Production, delivery, and corporate customers
We may share relevant order details, recipient information, delivery instructions, and personalization files with parties involved in producing or delivering your order.
For corporate or event orders, we may share relevant information with an authorized business contact to administer the order or provide requested reporting.
7.5 Legal requirements and protection
We may disclose personal information where reasonably necessary and legally permitted to comply with applicable laws, lawful legal processes, regulatory requests, investigate suspected fraud, enforce agreements, protect our rights or property, or address security and safety concerns.
7.6 Business transfers
Personal information may be transferred as part of a proposed or completed merger, acquisition, financing, restructuring, or sale of all or part of our business or assets, subject to applicable law.
7.7 With your direction
We may disclose information where you direct us to do so, authorize the disclosure, or where another lawful basis permits it.
7.8 Sale and sharing of information
Zyftly does not sell personal information for monetary consideration as a general business practice. However, certain advertising or analytics disclosures may qualify as a sale, sharing, or targeted advertising under applicable law.
We will not rely on this general statement to avoid any required disclosure or opt-out obligation. Where a particular law requires a more specific notice, we will provide that notice based on our actual practices.
8. Payment Information
Payment details are handled according to the payment method and gateway used for a transaction.
Depending on the integration, payment credentials may be collected directly by the payment provider or transmitted through its payment-processing components. We may receive transaction references, payment status, limited payment details, and other information needed for order administration, refunds, and disputes.
We do not represent that full payment card details are never stored by our systems until our active gateway and technical configuration have been verified.
Please review the relevant payment provider’s privacy policy for additional information about its independent processing practices.
9. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including fulfilling orders, supporting customers, maintaining business records, preventing fraud, resolving disputes, and complying with legal obligations.
Retention depends on the type of information and why it was collected.
- Order, transaction, tax, and accounting records may be retained for applicable recordkeeping periods.
- Quote requests and business communications may be retained for a reasonable period to manage business relationships and follow up on inquiries.
- Personalization files and artwork may be retained as needed to produce orders, handle revisions, support agreed repeat orders, and resolve disputes.
- Marketing preferences and suppression records may be retained to honor unsubscribe requests and maintain compliance records.
- Technical and security logs may be retained for a reasonable period for security, diagnostics, and incident investigation.
When information is no longer reasonably necessary, we will delete it, anonymize it, or securely dispose of it, subject to applicable law and legitimate retention requirements.
Backup systems may retain residual copies for a limited period under the applicable backup-retention process.
The precise retention period for personalization files will depend on our operational retention procedures and any applicable customer agreement.
10. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, and misuse.
Safeguards may include access restrictions, authentication controls, secure communications, appropriate service-provider arrangements, backups, and security monitoring, depending on the systems and risks involved.
No electronic transmission, website, or storage system can be guaranteed to be completely secure. We cannot guarantee absolute security or promise that unauthorized access, service interruptions, or data loss will never occur.
Nothing in this Policy excludes or limits a responsibility that applicable law does not permit us to exclude or limit.
If a data breach occurs, we will investigate and provide any notifications required by applicable law.
11. Privacy Rights and Requests
Depending on your location and applicable law, you may have rights to:
- Confirm whether we process your personal information and access eligible information.
- Correct inaccurate personal information.
- Request deletion of eligible personal information.
- Obtain a portable copy of certain information.
- Opt out of targeted advertising, qualifying sales or sharing of personal information, or certain profiling activities where applicable.
- Withdraw consent where processing is based on consent.
- Appeal a decision denying a privacy-rights request where applicable.
- Opt out of promotional marketing communications.
These rights are subject to applicable legal conditions and exceptions. For example, we may need to retain certain information to complete a transaction, maintain legally required records, prevent fraud, or establish or defend legal claims.
We will not unlawfully discriminate against you for exercising applicable privacy rights.
How to submit a request
Email [email protected] with the subject line Privacy Request. Identify the right you wish to exercise and provide sufficient information for us to understand and process your request.
We may take reasonable steps to verify your identity or authority, as permitted or required by law. We will not require you to create a new account solely to submit a privacy-rights request.
Where applicable law requires additional request methods, we will provide them. If we deny a request, we will explain the reason and provide an appeal procedure where required.
We will respond within the timeframes required by applicable law.
Appeals
If you believe we improperly denied your privacy request, you may appeal by replying to our decision or emailing [email protected] with the subject line Privacy Appeal.
Where applicable law requires a specific appeal procedure or further instructions after an appeal is denied, we will provide the required information.
12. U.S. State Privacy Laws
Certain U.S. states provide residents with privacy rights concerning personal information. Depending on applicable law and the circumstances, these rights may include access, correction, deletion, portability, and opt-outs from targeted advertising or certain disclosures.
The Texas Data Privacy and Security Act may apply to Zyftly depending on its statutory coverage, exemptions, and business circumstances. Where applicable, we will provide the required privacy disclosures and mechanisms for exercising rights.
We will honor applicable opt-out requirements for targeted advertising or sales of personal data and recognized universal opt-out mechanisms where required by law.
Nothing in this Policy is intended to waive or restrict rights that cannot lawfully be waived or restricted.
13. International Visitors
Our Services are primarily directed to customers in the United States. Nevertheless, our website may be accessible from other countries.
Where personal information is processed or transferred across borders, we will comply with applicable legal requirements governing such processing and transfers.
If laws in another jurisdiction apply to our activities, additional privacy notices, rights, or obligations may apply.
14. Children’s Privacy
Our Services are intended for adults and individuals legally able to enter into the relevant transactions.
We do not knowingly collect personal information directly from children under 13 in violation of applicable law. We do not knowingly permit children to create accounts or submit information where legally required parental consent has not been obtained.
If we learn that personal information has been collected from a child in circumstances that violate applicable law, we will take appropriate steps to address the information, including deletion where required.
A customer’s order for a gift bearing a child’s name does not necessarily mean that the child is directly using our Services. Nevertheless, we will handle information relating to children in accordance with applicable law.
If you believe a child has improperly provided personal information to Zyftly, please contact [email protected].
15. Third-Party Websites and Services
Our website may contain links to third-party websites, payment services, or other external platforms.
We do not control independent websites or services and are not responsible for their privacy practices. Their processing of personal information is governed by their own applicable privacy notices and terms.
Please review those notices before submitting information to a third party.
16. Corporate and Business Orders
When we process personal information in connection with a corporate, event, or bulk order, our role and responsibilities may depend on the nature of the processing and the applicable agreement.
Corporate customers and event organizers are responsible for ensuring they have an appropriate legal basis and any required permissions to provide information about employees, gift recipients, event attendees, or other individuals.
We will handle such information for the relevant order and related purposes described in this Policy and any applicable agreement.
17. Changes to This Policy
We may update this Privacy Policy to reflect changes in our business, website, technologies, service providers, processing practices, or legal requirements.
We will update the “Last Updated” date when changes are made. Where required by law, we will provide additional notice or obtain consent before implementing relevant changes.
The current version will be published on https://stage.zyftly.com. We encourage you to review this Policy periodically.
18. Contact Information
Business: Zyftly LLC
Website: https://stage.zyftly.com
Privacy email: [email protected]
For privacy questions, access or deletion requests, opt-out requests, or appeals, email [email protected] and include an appropriate subject line, such as “Privacy Request” or “Privacy Appeal.”
We will review and respond to requests in accordance with applicable law.